Toyo is please to preview our 2020 Fall TV commercial.
Featuring our Toyo lab technician who is very curious as to why some people handle winter conditions better than others.
The reason is not so surprising or is it? 
Toyo Observe winter tires with Microbit technology use crushed walnut shells acting like tiny spikes biting into ice and snow. This, along with more technology, make the Observe line of winter tires a winning lineup.
Toyo has been promoting Microbit technology for over 30 years now. Consumers generally do not focus on the details, however, simplify the technology to its core.
At Toyo, we are just happy our customers are confident driving on Observe winter tires and that they know the technology works!
The “We got nuts” TV spot is available for Toyo dealers to use in their campaigns, publish on their web sites, or promote in their showrooms.
Once tagged the spot qualifies for 100% coop.
Please visit the video page on this site to find out more regarding download options.
Or contact your Toyo Tires representative for more information.
